This is an ongoing solo project within my freelance work.

For a small business rooted in handcrafted goods and the stories they tell, a clear and compelling narrative is essential. That’s why I took the initiative to enhance Mojave + Tejon’s online presence and develop strategic systems that make content creation more intuitive and sustainable—while staying true to and building upon its unique brand.

This is an ongoing solo project for my new company.

As I build the company and brand of my dreams, I've had the pleasure of conceptualizing and bringing to life a brand, mission, and approach from scratch. Dive In Home Supply is my new brand focused on sustainable home supply and furniture solutions, drawing on my years of experience in furniture design and fabrication, my personal aesthetic, and my unique identity.

I co-led this team project as part of my work with a previous employer.

At edX’s Career Department, we often built the plane as we flew it—this project was no exception. A colleague and I led the transformation of the Career Engagement Network’s MVP site content to align with edX’s brand. Beyond a cosmetic rebrand, we restructured site architecture and content frameworks within two months, creating a lasting, user-focused solution.